What is WooCommerce?
WooCommerce is an open-source e-commerce plugin for WordPress, powering 6.5 million websites. It offers maximum flexibility and control for businesses already on WordPress.
Key Features
Product Management
Sell physical, digital, and subscription products.
Payment Gateways
Accept payments via Stripe, PayPal, and many more.
Shipping Options
Configure shipping zones, rates, and live calculations.
Extensions
Add functionality with thousands of free and paid extensions.
REST API
Build custom integrations with the WooCommerce API.
Analytics
Track sales and customer data with built-in reports.
Pros & Cons
What We Like
Free and open-source
The core plugin costs nothing, and you own your data completely—no monthly platform fees eating into margins.
Maximum flexibility
As WordPress + WooCommerce, you have complete control over every aspect of your store, design, and functionality.
Huge extension library
Thousands of free and premium plugins extend WooCommerce with virtually any feature imaginable.
No transaction fees
WooCommerce doesn't take a cut of your sales—you only pay payment processor fees (Stripe, PayPal, etc.).
What Could Be Better
Requires WordPress knowledge
You need to understand WordPress hosting, updates, plugins, and troubleshooting—there's no managed platform doing it for you.
Extensions add up
While the core is free, must-have extensions like subscriptions, bookings, or advanced shipping can cost $200+/year each.
Security is your responsibility
You must keep WordPress, WooCommerce, and all plugins updated and secure—breaches are your problem to fix.
WooCommerce Pricing
Compare plans and find the right fit for your team.
* Prices shown are estimates. Visit WooCommerce's website for current pricing.
Our Verdict
WooCommerce offers unmatched flexibility for those willing to manage it. Perfect for WordPress users who want full control over their store.
WooCommerce Alternatives
Other Ecommerce tools you might consider.
