What is Salesforce?
Salesforce is the world's #1 CRM platform, powering over 150,000 companies including Amazon, Walmart, and T-Mobile. With its vast ecosystem and enterprise capabilities, Salesforce sets the industry standard.
Key Features
Sales Cloud
Complete sales automation with lead and opportunity management.
Service Cloud
Omnichannel customer service platform with case management.
Einstein AI
AI-powered predictions, recommendations, and automation.
AppExchange
Access 5,000+ pre-built apps and integrations.
Flow Builder
Automate complex business processes without code.
Advanced Analytics
Create custom reports and dashboards with Tableau integration.
Pros & Cons
What We Like
Industry-leading capabilities
Every feature you could need exists in Salesforce—if you can imagine a CRM function, Salesforce can do it.
Massive app ecosystem
5,000+ apps on AppExchange means virtually any integration or extension you need already exists and is vetted.
Powerful AI with Einstein
Predictive lead scoring, opportunity insights, and automated data capture help sales teams focus on the right deals.
Unmatched customization
Custom objects, fields, workflows, and even custom code let you build exactly the CRM your business needs.
What Could Be Better
Steep learning curve
The depth of features means new users need weeks of training to become proficient, and admins need months to master configuration.
Expensive total cost
Base pricing is just the start—add-ons, storage overages, premium support, and implementation costs often triple the sticker price.
Requires dedicated admin
To get real value from Salesforce, you need at least a part-time administrator to maintain, customize, and troubleshoot the system.
Salesforce Pricing
Compare plans and find the right fit for your team.
* Prices shown are estimates. Visit Salesforce's website for current pricing.
Our Verdict
Salesforce remains the enterprise CRM of choice. If you need maximum power, customization, and scalability, it's hard to beat—but expect to invest significantly.
Salesforce Alternatives
Other Crm Software tools you might consider.